Tilt.com - Wikipedia
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American crowdfunding company
Tilt.com, Inc.
Company type
Subsidiary
Industry
Crowdfunding
Founded
February 8, 2012
; 14 years ago
2012-02-08
, in
Texas
, United States
Founder
James Beshara (
CEO
Khaled Hussein (
CTO
Headquarters
370 Townsend,
San Francisco
California
United States
Area served
United States
Key people
James Beshara (
CEO
Services
Crowdfunding
Parent
Airbnb
Website
tilt
.com
Archived
June 15, 2017, at the
Wayback Machine
Tilt.com, Inc.
(formerly
Crowdtilt
) was a
crowdfunding
company founded in 2012 that allowed for groups and communities to collect, fundraise, or pool money online. James Beshara and Khaled Hussein launched the platform under the name Crowdtilt out of
Y Combinator
The company was legally certified in securing fundraisers for
non-profit organizations
. The company was initially based in
Texas
and was then headquartered in
San Francisco, California
10
In 2017,
Airbnb
acquired the company and retired the Tilt platform in an
acqui-hire
11
History
edit
Background
edit
Tilt CEO and co-founder James Beshara, a 2008 graduate of
Wake Forest University
, developed the concept for the group-funding platform while working as a
microloans
collection officer
in
South Africa
12
Beshara utilized the concept of social collateral to create Dvelo.org, which aimed to provide group-funded loans to micro-insurance organizations.
13
14
When Dvelo users began to use the service to fund non-charity related ventures, Beshara shifted the company's model to concentrate on raising funds for parties, gifts, events, or any other cause that a user proposed.
12
13
14
Beshara brought on Khaled Hussein as a co-founder in 2011.
13
Beshara and Hussein rebranded Dvelo as Crowdtilt and were accepted into the Winter 2012 session of Y Combinator.
12
14
15
16
17
Growth
edit
In May 2012, the company closed its first round of funding at $2.1 million.
18
19
Investors included SV Angel,
CrunchFund
, and Reddit's
Alexis Ohanian
14
18
19
In November 2012, the company met federal regulations regarding fundraising for nonprofits.
20
As a result, Crowdtilt fully supports charity fundraising, providing users with
tax-deductible
donation receipts.
19
20
21
22
In December 2012, the company released a crowd-funding
API
that allows startups and third-party developers to integrate Crowdtilt's functionality into applications.
22
23
24
25
In April 2013, the company raised $12 million in Series A financing.
24
26
The financing was led by the venture capital firm
Andreessen Horowitz
24
26
This round of financing brought Crowdtilt's total funding to approximately $14 million.
24
27
On December 16, 2013, the company raised $23 million in Series B funding to help the company continue to grow its team and expand internationally.
28
29
On July 31, 2014, Crowdtilt rebranded as simply Tilt.
30
On August 28, 2014, Tilt announced that it was dropping fees for groups looking to collect money.
31
It is now free for organizers to collect money with their groups, and free for all contributors using their debit card for payments (a standard 3% processing fee still applies for credit cards). Previously, Tilt charged collect organizers a 2.5% fee on the total money pooled.
32
Tilt began a collaboration with ESPN Fantasy Football in August 2014 to provide a safe, secure and simple way for league commissioners to collect ESPN fantasy football league dues.
33
Airbnb acquisition
edit
In 2017,
Airbnb
acquired Tilt for $12 million in cash as an
acqui-hire
, since the business was never profitable but had some talented employees.
34
35
Airbnb
retired the Tilt platform in June 2017.
11
Services
edit
Tilt.com
edit
Tilt's principal product was a group-funding platform that allowed users to contribute to and create campaigns of their choosing.
15
16
Every campaign was assigned a tilt point, which defines the minimum amount of funding needed to make the campaign successful.
Users could contribute as much as they like, and campaign funds were only released if the tilt point is met.
It was free for organizers to collect money with their groups, and for all contributors using debit cards (a standard 3% processing fee still applied for credit cards).
API
edit
In December 2012, the company released an application programming interface (API) which allows third-party integration of the Tilt group payment functionality into any application.
23
The API's universal payments interface is compatible with multiple payment processors in any currency.
22
23
25
36
Campaigns
edit
A 2012
VentureBeat
article reported that, “86% of [Crowdtilt] campaigns are successful, and on average, raise almost twice as much as they need to tilt. Campaigns that reach 34% of their goal have a 99% chance of going all the way, and 38% of activity happens in the last few hours.”
18
The following are a few of the notable campaigns that were successfully funded on Tilt.
In May 2013,
Soylent
, a food substitute intended to supply all of a human body's daily nutritional needs, used Tilt to bring their nutritional drink to production. The company collected over $2,100,000 from over 20,000 supporters.
37
38
In May 2013, Several campaigns were created to provide relief for victims of
Hurricane Sandy
. Crowdtilt waived their service fee for any donations and reported about $180,000 donations towards the hurricane-related projects.
18
20
21
39
In April 2013, a Tilt campaign successfully raised over $50,000 to replace a boat "Slip Away II" that was damaged during the arrest of
Dzhokar Tsarnaev
, a suspect in the
Boston Marathon bombings
. The boat's owner, David Henneberry, commented that he "doesn't want the money and would rather have it go to a fund for the victims of the Boston Marathon bombing."
10
However, in October 2013 he accepted $50,000 to purchase a used boat he named "Beth Said Yes" (for his wife), and directed that the excess go to
One Fund Boston
40
41
In early 2014 the
Jamaica national bobsleigh team
qualified for the
2014 Sochi Olympics
but lacked funding to attend the games. An online campaign was set up to raise $80,000 through Tilt.
42
When it closed on January 22, 2014, the campaign had raised $129,687.
43
44
In January 2014, To celebrate the 20th anniversary of
Ice Cube
's classic song
It Was a Good Day
, a campaign was created to get a
Goodyear Blimp
embossed with Ice Cube's name. The creators launched a Tilt campaign to collect donations for a charity based in Ice Cube's hometown of
Compton, California
. The campaign raised over $25,000 for "A Place Called Home" to help at-risk youth, and Goodyear made the blimp fly at an event for Ice Cube, children and community members.
45
46
In February 2014, Jared Guynes created a Tilt campaign to throw a 700-person
Teenage Mutant Ninja Turtles
party and invite
Vanilla Ice
to perform.
47
More than 250 people donated the $35,000 to fund his party at South Side Music Hall in Dallas. The campaign ultimately raised more than $72,000.
48
Jared has since thrown other parties, one featuring
Mario Kart
, using Tilt campaigns.
49
In March 2014,
Lammily
, the fashion doll with realistic proportions, raised over $500,000 on Tilt from over 13,000 supporters.
50
References
edit
Rip Empson (February 10, 2012).
"Y Combinator-Backed Crowdtilt Launches To Become The "Kickstarter For Any Group"
TechCrunch
. Retrieved
May 19,
2013
"Airbnb finalizes deal to buy social payments startup Tilt – TechCrunch"
techcrunch.com
"Tilt Blog"
blog.tilt.com
Sarah Mitroff (February 10, 2012).
"Crowdtilt launches to group fund anything (and it means anything)"
VentureBeat
. Retrieved
May 18,
2013
"It's Kickstarter Meets 'Let's Party': Group-Funded Fun is Crowdtilt's Game"
. Daily Finance. March 15, 2012
. Retrieved
May 18,
2013
Sam Dwyer (April 18, 2012).
"Crowdfunding Sites for Before and After the Regulations Kick In"
BostInno
. Retrieved
May 19,
2013
Cromwell Schubarth (April 26, 2013).
"Crowdtilt helps raise funds to replace Boston bombing standoff boat"
Silicon Valley Business Journal
. Retrieved
May 19,
2013
Brian Chappatta & Annie Linskey (April 23, 2013).
"Crowd Helps Replace Boat Ruined in Tsarnaev's Capture"
Bloomberg
. Retrieved
May 19,
2013
Jessica Testa (April 22, 2013).
"The Internet Is Raising Money For The Boat Destroyed In Boston Standoff"
BuzzFeed
. Retrieved
May 19,
2013
"Let's Fix David Henneberry's Boat"
The Daily Beast
. April 22, 2013
. Retrieved
May 19,
2013
"Tilt Blog"
blog.tilt.com
. Retrieved
2017-08-16
Sarah Kressler (August 9, 2012).
"Peer Pressure: What Microloans and your next Group Purchase might havev in common"
Fast Company
. Retrieved
May 19,
2013
Newton, Casey
(May 17, 2012).
"Crowdtilt raises cash in new ways"
San Francisco Chronicle
. Retrieved
May 19,
2013
J.J. Colao (August 22, 2012).
"A Website To Crowdfund Your Wedding (or Party Bus)"
Forbes
. Retrieved
May 19,
2013
Matt Lynley (August 22, 2012).
"This Startup Is Going To Change The Way You Plan Events With Your Friends Forever"
Business Insider
. Retrieved
May 19,
2013
Sarah Perez (August 27, 2012).
"Reddit Gets Two New Donation Options Powered By Crowdtilt And Dwolla"
TechCrunch
. Retrieved
May 19,
2013
Tom Watson (August 31, 2012).
"Reddit's Fundraising Partnerships: A Vote Up for Philanthropy?"
Forbes
. Retrieved
May 19,
2013
Rebecca Grant (November 7, 2012).
"Crowdtilt funds pipe dreams into existence"
VentureBeat
. Retrieved
May 19,
2013
Ken Yeung (November 21, 2012).
"Crowdtilt focuses on non-profits with new fundraising support, tax-deductible receipts, and lower costs"
. The Next Web
. Retrieved
2013-05-19
Liz Gannes (November 21, 2012).
"Crowdfunding for a Cause: Nonprofits Can Now Hold Fundraisers on Crowdtilt"
All Things Digital
. Retrieved
May 19,
2013
Rip Empson (November 21, 2012).
"Group-Funding Platform Crowdtilt Opens To Non-Profits, Now Offers Tax-Deductible Donations, Receipts"
TechCrunch
. Retrieved
May 19,
2013
Rip Empson (December 12, 2012).
"Crowdtilt Launches Crowdfunding API To Give Developers Easy Access To Group Payments & Social Fundraising"
TechCrunch
. Retrieved
May 19,
2013
J.J. Colao (December 12, 2012).
"The Crowdfunding API Is Here: Welcome To A New Era Of E-Commerce"
Forbes
. Retrieved
May 19,
2013
Rip Empson (April 18, 2013).
"Crowdtilt Confirms $12M Raise From Andreessen, Sean Parker, Dave Morin & Others; Tables Mobile Acquisition"
TechCrunch
. Retrieved
May 19,
2013
Kevin Sundstrom (December 12, 2012).
"Today in APIs: Crowdtilt Releases an API That Provides Group Pay Ability, Jibe Mobile Raises $8.3 Million, and 8 New APIs"
. ProgrammableWeb
. Retrieved
May 19,
2013
Rip Empson (March 22, 2013).
"Crowdfunding Platform Crowdtilt Lands $12M From Sean Parker, Andreessen & More; Now Acquiring To Expand Into Mobile"
TechCrunch
. Retrieved
May 19,
2013
J.J. Colao (April 18, 2013).
"Crowdtilt Raises $12 Million From Andreessen Horowitz And Sean Parker (For Real This Time)"
Forbes
. Retrieved
May 19,
2013
Alex Konrad (16 December 2013).
"Popular Group Funding Startup Crowdtilt Raises $23M In Series B Round"
Forbes
"Crowdtilt Closes $23 Million Series B Funding Round Led by Andreessen Horowitz - Business Wire"
businesswire.com
Jen Thorpe for Geek News Central. August 1, 2014
Crowdtilt Gets a New Name and Logo
Beshara, James (28 August 2014).
"The Best Things In Life Are Free: Tilt Announces Free Crowdfunding"
. Tilt Blog
. Retrieved
28 August
2014
Taylor, Colleen (28 August 2014).
"Tilt, The Startup Formerly Known As Crowdtilt, Drops Fees For Groups Pooling Money"
TechCrunch
. Retrieved
28 August
2014
"Touchdown: Tilt partners with ESPN to power payments for its fantasy football leagues"
PandoDaily
Roof, Katie; Lawler, Ryan.
"Airbnb finalizes deal to buy social payments startup Tilt | TechCrunch"
TechCrunch
. Retrieved
2017-08-16
Harris, Ainsley (2017-04-18).
"The Demise Of Tilt: A Bargain For Airbnb, A Classic Loss For Investors Like Andreessen Horowitz"
Fast Company
. Retrieved
2017-08-16
Ki Mae Heussner (December 12, 2012).
"Crowdtilt opens API to bring group-funding to any site"
GigaOM
. Archived from
the original
on December 12, 2012
. Retrieved
May 19,
2013
"Soylent Raises $750K On Crowdhoster. Who's Next?"
Tilt Blog
"Crowdtilt (YC W12) raises $750K for Soylent and many others: Open source crowd funding with no restrictions"
Y Combinator Posthaven
Dylan Love (November 1, 2013).
"Here's Why Some People Are Dumping Kickstarter For Crowdtilt"
Business Insider
. Retrieved
May 19,
2013
Ng, Christina (October 3, 2013).
"Man Who Found Boston Marathon Bomber Gets New Boat"
ABC News
. Retrieved
October 16,
2013
"David Henneberry, Man Who Found Boston Marathon Bombing Suspect, Gets New Boat Thanks To Strangers"
Huffington Post
. October 3, 2013
. Retrieved
October 16,
2013
"Help the Jamaican Bobsled team get … - Tilt"
crowdtilt.com
"The Internet wants to help send the Jamaican bobsled team to Sochi"
For The Win
Borden, Sam (Jan 18, 2014).
"Jamaican Bobsledders Seek Money for Sochi Trip"
The New York Times
. Retrieved
Sep 12,
2014
Aylin Zafar.
"There's A Charity Campaign To Make Ice Cube's Goodyear Blimp A Reality"
BuzzFeed
"Help Put Ice Cube On The Goodyear Blimp For Charity"
Co.Exist
"Cowabunga! Donors shell out $35,000 for Ninja Turtles superfan's 'epic party' with Vanilla Ice"
dallasnews.com
"Crowdfunded EPIC PARTY: Vanilla Ice… - Tilt"
crowdtilt.com
"Mario Kart Party Brings Back Memories"
Tilt Blog
"Crowdtilt Helps To Push Lammily Toward $500K In Crowdfunding Cash"
crowdfundinsider.com
Crowdfunding
platforms
Africa & West Asia
Bir Silgi Bir Kalem
Eureeca
Headstart
OurCrowd
Americas
AngelList
Article One Partners
ArtistShare
The Audience Engine
BackerKit
Change.org
CircleUp
Classy
CommonBond
Community Funded
CrowdJustice
Crowd Supply
Crowdpac
Crowdrise
Donorbox
DonorSee
EnergyFunders
EquityNet
Experiment
Fig
Fundly
FundRazr
GiveSendGo
GlobalGiving
GoFundMe
GoyFundMe
Groundfloor
Indiegogo
InvestedIn
Kickstarter
Kiva
LaunchGood
MicroVentures
Patch of Land
Patreon
Piggybackr
Prizeo
Republic
The School Fund
Seed&Spark
SeedInvest
Watsi
Wedidit
Wefunder
Asia-Pacific
AlphaCrowd
Asiola
Birchal
MusicBee
PledgeMe
Pozible
Qingsongchou
VentureCrowd
Wadiz
Europe
Anaxago
fr
Beesfund
Bergfürst
Betterplace
de
Bondora
et
Companisto
Crowdcube
Crowdestate
et
DigVentures
EdAid
Exporo
FundedByMe
Goteo
Hooandja
iDonate
Innovestment
Invesdor
Lendosphere
fr
Liberapay
MiiMOSA
fr
MyMajorCompany
People for Cinema
fr
Planeta.ru
Raizers
fr
Seedrs
Seedups
ShareTheMeal
Signmyrocket.com
Spacehive
Startnext
de
Steady
de
Symbid
Tipeee
fr
Ulule
fr
UFANDAO
Wecity
es
Wiseed
fr
Zinsland
Defunct
Beacon Reader
Blackstartup
Bountysource
Citizinvestor
Confidentcrowd
CrowdFundEDU
Fondomat
Fundageek
Funding4Learning
@HopeMob
The House Crowd
I-Bankers Direct
Ioby
Junction
Lone Signal
Mobcaster
Neighborly
Offbeatr
PieShell
PledgeMusic
Return on Change
Rock the Post
RocketHub
Sellaband
Social Teeth
Sponsume
TenPages.com
Tilt.com
Trillion Fund
TrustLeaf
uTip
fr
YouCaring
Category
Comparison
Retrieved from "
Categories
Defunct crowdfunding platforms of the United States
Financial services companies established in 2012
Financial services companies disestablished in 2017
American companies established in 2012
American companies disestablished in 2017
Y Combinator companies
Privately held companies based in San Francisco
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